:root{
  --red:#c8102e;
  --red-dark:#8f0b22;
  --cream:#f7eddf;
  --cream-2:#fffaf2;
  --black:#11100f;
  --ink:#201f1d;
  --muted:#746f68;
  --white:#fff;
  --green:#25d366;
  --shadow:0 22px 55px rgba(24,13,7,.16);
  --radius:26px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:110px}
body{margin:0;background:var(--cream-2);color:var(--ink);font-family:Inter,ui-sans-serif,-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Arial,sans-serif;overflow-x:hidden}
body.no-scroll{overflow:hidden}
button,input,select,textarea{font:inherit}
a{color:inherit;text-decoration:none}
img{display:block;max-width:100%}
button{cursor:pointer}
.container{width:min(1180px,calc(100% - 40px));margin-inline:auto}
.topbar{height:34px;background:var(--black);color:#fff;display:flex;align-items:center;justify-content:center;padding:0 14px;font-size:11px;font-weight:900;letter-spacing:.14em;text-align:center}
.site-header{position:sticky;top:0;z-index:50;background:rgba(247,237,223,.96);backdrop-filter:blur(12px);border-bottom:1px solid rgba(17,16,15,.08)}
.nav-wrap{height:78px;display:flex;align-items:center;justify-content:space-between;gap:22px}
.brand{display:flex;align-items:center;gap:11px;min-width:max-content}
.brand img{width:58px;height:58px;object-fit:contain;background:#fff;border-radius:50%;padding:3px;border:2px solid var(--black)}
.brand span{display:grid;line-height:1}.brand strong{font-size:25px;letter-spacing:.06em}.brand small{text-transform:uppercase;font-size:10px;font-weight:900;letter-spacing:.18em;color:var(--red);margin-top:5px}
.main-nav{display:flex;align-items:center;gap:28px;font-weight:900;text-transform:uppercase;font-size:12px;letter-spacing:.09em}
.main-nav a{position:relative}.main-nav a:after{content:"";position:absolute;left:0;right:100%;bottom:-8px;height:3px;background:var(--red);transition:.2s}.main-nav a:hover:after{right:0}
.nav-actions{display:flex;align-items:center;gap:10px}.cart-button,.menu-button{border:0;background:var(--black);color:#fff;border-radius:999px;min-height:44px;font-weight:900}.cart-button{display:flex;align-items:center;gap:8px;padding:0 14px}.cart-count{display:grid;place-items:center;background:var(--red);min-width:24px;height:24px;border-radius:999px;font-size:11px}.menu-button{display:none;width:44px;font-size:20px}

.hero{position:relative;background:var(--red);color:#fff;min-height:calc(100vh - 112px);display:flex;align-items:center;overflow:hidden}
.hero:before{content:"";position:absolute;inset:0;background:radial-gradient(circle at 78% 36%,rgba(255,255,255,.14),transparent 30%),linear-gradient(120deg,rgba(0,0,0,.10),transparent 50%)}
.hero-stripes{position:absolute;left:0;top:0;bottom:0;width:82px;background:repeating-linear-gradient(90deg,#fff 0 22px,var(--red) 22px 44px);opacity:.98}
.hero-grid{position:relative;display:grid;grid-template-columns:1.06fr .94fr;align-items:center;gap:58px;padding-block:70px}
.eyebrow{display:inline-flex;align-items:center;gap:8px;font-size:12px;font-weight:1000;text-transform:uppercase;letter-spacing:.17em;background:var(--black);color:#fff;padding:8px 12px;border-radius:999px}.eyebrow.red{background:var(--red)}.eyebrow.light{background:#fff;color:var(--red)}
.hero h1,.section-heading h2,.myth-copy h2,.prep-copy h2,.cta-card h2,.cart-header h2,.modal-card h2{font-family:Impact,Haettenschweiler,"Arial Narrow Bold",sans-serif;text-transform:uppercase;letter-spacing:.015em;margin:14px 0 0;line-height:.88}
.hero h1{font-size:clamp(62px,8.2vw,118px);max-width:720px}.hero h1 em{font-style:normal;color:var(--cream)}
.lead{font-size:18px;line-height:1.7;max-width:650px;color:#fff7f2;margin:26px 0 30px}
.hero-cta{display:flex;gap:12px;flex-wrap:wrap}.btn{display:inline-flex;align-items:center;justify-content:center;border:0;border-radius:999px;padding:15px 21px;font-size:12px;font-weight:1000;text-transform:uppercase;letter-spacing:.08em;transition:transform .2s,box-shadow .2s,filter .2s}.btn:hover{transform:translateY(-2px);filter:brightness(1.04)}.btn-primary{background:var(--red);color:#fff;box-shadow:0 12px 25px rgba(200,16,46,.25)}.hero .btn-primary{background:#fff;color:var(--red);box-shadow:none}.btn-dark{background:var(--black);color:#fff}.btn-cream{background:var(--cream);color:var(--black)}.btn-full{width:100%}
.hero-badges{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:34px;max-width:610px}.hero-badges div{border:1px solid rgba(255,255,255,.35);padding:14px 15px;border-radius:16px;background:rgba(255,255,255,.08)}.hero-badges strong{display:block;font-size:18px}.hero-badges span{font-size:11px;text-transform:uppercase;letter-spacing:.08em;opacity:.8}
.hero-visual{position:relative;padding:18px}.photo-frame{position:relative;background:#fff;padding:13px;border:4px solid var(--black);box-shadow:18px 18px 0 var(--black);transform:rotate(2deg)}.photo-frame:before{content:"KMP";position:absolute;z-index:2;top:-24px;left:-28px;background:var(--cream);color:var(--black);font-family:Impact,Haettenschweiler,sans-serif;font-size:30px;padding:7px 14px;border:3px solid var(--black);transform:rotate(-8deg)}.photo-frame img{width:100%;height:min(64vh,610px);object-fit:cover;object-position:center;border:2px solid #eee}.stamp{position:absolute;right:-16px;bottom:-15px;width:122px;height:122px;background:var(--cream);color:var(--red);border:5px solid var(--black);border-radius:50%;display:grid;place-items:center;text-align:center;font-family:Impact,Haettenschweiler,sans-serif;font-size:25px;line-height:.8;transform:rotate(-10deg);box-shadow:8px 8px 0 var(--black)}.stamp small{font-family:Inter,sans-serif;font-size:9px;letter-spacing:.1em}

.ticker{overflow:hidden;background:var(--black);color:#fff;border-block:4px solid var(--cream)}.ticker-track{display:flex;width:max-content;gap:28px;align-items:center;padding:13px 0;font-family:Impact,Haettenschweiler,sans-serif;font-size:19px;letter-spacing:.08em;animation:ticker 23s linear infinite}.ticker-track b{color:var(--red)}.ticker-track:after{content:"KMP CHICHARRONES ★ CRUJIENTE ★ $29.400 / KG ★ CONSTITUCIÓN · TALCA · PUTÚ ★ ENVÍOS A CHILE ★";word-spacing:22px}
@keyframes ticker{to{transform:translateX(-50%)}}
@media(prefers-reduced-motion:reduce){*{scroll-behavior:auto!important}.ticker-track{animation:none}}

.section{padding:96px 0}.products-section{background:var(--cream)}
.section-heading{text-align:center;max-width:780px;margin:0 auto 44px}.section-heading h2{font-size:clamp(54px,6vw,84px);color:var(--black)}.section-heading p{font-size:16px;color:var(--muted);line-height:1.7;margin:16px auto 0}.section-heading p strong{color:var(--red)}
.product-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;align-items:stretch}.product-card{position:relative;background:#fff;border:3px solid var(--black);border-radius:var(--radius);box-shadow:9px 9px 0 var(--black);overflow:hidden;display:flex;flex-direction:column;min-width:0}.product-card.featured{transform:translateY(-10px)}.featured-ribbon{position:absolute;z-index:3;right:-48px;top:28px;background:var(--red);color:#fff;width:190px;text-align:center;padding:8px;font-size:10px;font-weight:1000;letter-spacing:.12em;transform:rotate(38deg)}.product-photo{position:relative;aspect-ratio:4/3;overflow:hidden;background:#eee;border-bottom:3px solid var(--black)}.product-photo img{width:100%;height:100%;object-fit:cover;transition:transform .3s}.product-card:hover .product-photo img{transform:scale(1.035)}.product-badge{position:absolute;left:14px;bottom:14px;background:var(--red);color:#fff;border:2px solid var(--black);border-radius:999px;padding:7px 12px;font-weight:1000;font-size:11px;letter-spacing:.09em}.product-badge.black{background:var(--black)}
.product-info{padding:23px;display:flex;flex-direction:column;flex:1}.product-kicker{font-size:11px;font-weight:1000;text-transform:uppercase;letter-spacing:.14em;color:var(--red);margin:0 0 7px}.product-info h3{margin:0;font-size:24px;line-height:1.08}.product-info>p:not(.product-kicker){margin:11px 0 22px;color:var(--muted);line-height:1.55;font-size:14px}.product-bottom{margin-top:auto;display:flex;align-items:end;justify-content:space-between;gap:12px}.product-bottom.single-action{display:block}.price small{display:block;color:var(--muted);text-transform:uppercase;font-weight:900;font-size:9px;letter-spacing:.1em}.price strong{font-size:24px;color:var(--red)}

.myth-section{background:var(--black);color:#fff;overflow:hidden}.myth-grid{display:grid;grid-template-columns:1fr 1fr;min-height:670px}.myth-photo{position:relative;margin-left:calc((100vw - min(1180px,calc(100vw - 40px)))/-2);min-width:0}.myth-photo img{width:100%;height:100%;object-fit:cover}.myth-photo:after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,transparent 65%,var(--black))}.myth-copy{display:flex;flex-direction:column;justify-content:center;padding:70px 0 70px 62px}.strike{display:inline-block;font-family:Georgia,serif;font-size:26px;font-style:italic;color:#d9d4ce;text-decoration:line-through;text-decoration-thickness:3px;text-decoration-color:var(--red);margin:28px 0 6px}.myth-copy h2{font-size:clamp(64px,7vw,96px);color:var(--cream)}.myth-lead{font-size:20px;line-height:1.65;color:#f4eee8}.myth-lead strong{color:#fff}.small-note{font-size:13px;line-height:1.6;color:#aaa49e;border-left:3px solid var(--red);padding-left:13px}

.prep-section{background:#fff}.prep-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:70px;align-items:center}.prep-copy h2{font-size:clamp(55px,6vw,84px);color:var(--black)}.prep-copy>p{color:var(--muted);line-height:1.7;font-size:16px}.steps{list-style:none;padding:0;margin:28px 0 0;display:grid;gap:12px}.steps li{display:grid;grid-template-columns:58px 1fr;gap:16px;align-items:start;border:2px solid var(--black);border-radius:18px;padding:15px;background:var(--cream-2)}.steps li>span{display:grid;place-items:center;width:52px;height:52px;background:var(--red);color:#fff;border-radius:50%;font-family:Impact,sans-serif;font-size:22px;border:2px solid var(--black)}.steps strong{display:block;font-size:17px;margin:5px 0}.steps p{margin:0;color:var(--muted);font-size:14px}.prep-collage{position:relative;min-height:620px}.collage-main{position:absolute;right:0;top:0;width:73%;height:82%;object-fit:cover;border:3px solid var(--black);box-shadow:12px 12px 0 var(--red);transform:rotate(2deg)}.collage-small{position:absolute;left:0;bottom:0;width:48%;height:46%;object-fit:cover;border:3px solid var(--black);box-shadow:10px 10px 0 var(--black);transform:rotate(-4deg)}

.shipping-section{padding:92px 0;background:var(--red);color:#fff;position:relative;overflow:hidden}.shipping-section:before{content:"";position:absolute;inset:0;background:repeating-linear-gradient(90deg,transparent 0 82px,rgba(255,255,255,.05) 82px 84px)}.light-heading{position:relative}.light-heading h2{color:#fff}.light-heading p{color:#fff}.shipping-grid{position:relative;display:grid;grid-template-columns:repeat(3,1fr);gap:18px}.shipping-grid article{background:var(--cream);color:var(--black);border:3px solid var(--black);border-radius:22px;padding:26px;box-shadow:8px 8px 0 var(--black)}.shipping-icon{font-size:35px}.shipping-grid h3{font-size:23px;margin:14px 0 8px}.shipping-grid p{margin:0;color:#5c5650;line-height:1.6}.shipping-grid strong{color:var(--red)}

.gallery-section{background:var(--cream)}.gallery-grid{display:grid;grid-template-columns:repeat(3,1fr);grid-auto-rows:310px;gap:14px}.gallery-grid figure{margin:0;overflow:hidden;border:3px solid var(--black);border-radius:20px;background:#ddd}.gallery-grid figure.wide{grid-column:span 2}.gallery-grid img{width:100%;height:100%;object-fit:cover;transition:transform .35s}.gallery-grid figure:hover img{transform:scale(1.04)}

.cta-section{padding:65px 0;background:var(--black)}.cta-card{display:grid;grid-template-columns:auto 1fr auto;align-items:center;gap:28px;background:var(--red);color:#fff;border:3px solid #fff;padding:28px 34px;box-shadow:10px 10px 0 #fff}.cta-card img{width:100px;background:#fff;border-radius:50%;padding:4px;border:3px solid var(--black)}.cta-card h2{font-size:clamp(38px,5vw,66px);margin-top:9px}.footer{background:var(--black);color:#fff;border-top:1px solid #34302d;padding:32px 0}.footer-grid{display:grid;grid-template-columns:1fr auto auto;align-items:center;gap:24px}.footer-brand{display:flex;align-items:center;gap:12px}.footer-brand img{width:52px;height:52px;object-fit:contain;background:#fff;border-radius:50%;padding:3px}.footer-brand div{display:grid}.footer-brand span,.footer p{color:#aaa49e;font-size:12px}.footer a{font-weight:800}.footer p a{color:#fff}

.whatsapp-float{position:fixed;right:18px;bottom:18px;z-index:45;background:var(--green);color:#0b2815;border:3px solid var(--black);box-shadow:6px 6px 0 var(--black);border-radius:999px;padding:12px 17px;display:flex;align-items:center;gap:8px;font-weight:1000;font-size:12px}.whatsapp-float span{font-size:18px}

.drawer-backdrop{position:fixed;inset:0;background:rgba(0,0,0,.58);z-index:80}.cart-drawer{position:fixed;z-index:81;top:0;right:0;width:min(460px,100%);height:100dvh;background:var(--cream-2);box-shadow:-20px 0 70px rgba(0,0,0,.3);transform:translateX(102%);transition:transform .28s ease;display:flex;flex-direction:column}.cart-drawer.open{transform:translateX(0)}.cart-header{display:flex;justify-content:space-between;align-items:center;padding:22px;border-bottom:2px solid var(--black)}.cart-header h2{font-size:48px;margin-top:7px}.icon-button{width:42px;height:42px;border:2px solid var(--black);border-radius:50%;background:#fff;font-size:25px;line-height:1}.cart-items{padding:16px 20px;overflow:auto;display:grid;gap:12px}.cart-item{display:grid;grid-template-columns:1fr auto;gap:10px;background:#fff;border:2px solid var(--black);border-radius:16px;padding:14px}.cart-item h4{margin:0 0 5px;font-size:15px}.cart-item-price{color:var(--red);font-weight:1000;font-size:14px}.qty-row{display:flex;align-items:center;gap:9px;margin-top:10px}.qty-btn{width:30px;height:30px;border:2px solid var(--black);background:var(--cream);border-radius:50%;font-weight:1000}.remove-btn{border:0;background:none;color:#8f857e;text-decoration:underline;font-size:11px;margin-left:8px}.cart-empty{margin:auto;text-align:center;padding:30px;color:var(--muted)}.cart-empty div{font-size:46px}.cart-empty strong{display:block;color:var(--black);margin:10px 0}.cart-footer{margin-top:auto;border-top:2px solid var(--black);padding:20px;background:#fff}.cart-total{display:flex;align-items:center;justify-content:space-between;font-size:14px}.cart-total strong{font-size:25px;color:var(--red)}.cart-note{font-size:11px;line-height:1.5;color:var(--muted);margin:10px 0 14px}

.modal{position:fixed;inset:0;z-index:100;display:grid;place-items:center;padding:20px}.modal[hidden]{display:none}.modal-backdrop{position:absolute;inset:0;background:rgba(0,0,0,.68)}.modal-card{position:relative;width:min(720px,100%);max-height:calc(100dvh - 40px);overflow:auto;background:var(--cream-2);border:3px solid var(--black);box-shadow:12px 12px 0 var(--red);padding:28px;border-radius:24px}.modal-card h2{font-size:52px}.modal-card>p{color:var(--muted);margin:10px 0 22px}.modal-close{position:absolute;top:18px;right:18px}.form-grid{display:grid;grid-template-columns:1fr 1fr;gap:14px}.form-grid label{display:grid;gap:7px;font-size:11px;text-transform:uppercase;letter-spacing:.07em;font-weight:1000}.form-grid input,.form-grid select,.form-grid textarea{width:100%;border:2px solid var(--black);border-radius:12px;background:#fff;padding:13px 14px;outline:none}.form-grid input:focus,.form-grid select:focus,.form-grid textarea:focus{box-shadow:0 0 0 3px rgba(200,16,46,.15);border-color:var(--red)}.full-field{grid-column:1/-1}.checkout-summary{background:var(--black);color:#fff;border-radius:14px;padding:14px;margin:18px 0;font-size:13px;line-height:1.6}.checkout-summary strong{color:#fff}.checkout-summary span{color:#f0b7c2}
.toast{position:fixed;z-index:120;left:50%;bottom:28px;transform:translate(-50%,140%);background:var(--black);color:#fff;border:2px solid var(--cream);border-radius:999px;padding:12px 18px;font-size:12px;font-weight:900;transition:.25s;box-shadow:var(--shadow)}.toast.show{transform:translate(-50%,0)}

@media(max-width:980px){
  .main-nav{position:absolute;top:78px;left:0;right:0;display:none;flex-direction:column;align-items:stretch;background:var(--cream);padding:18px 20px;border-bottom:2px solid var(--black);box-shadow:0 18px 30px rgba(0,0,0,.12)}.main-nav.open{display:flex}.main-nav a{padding:11px 0}.main-nav a:after{display:none}.menu-button{display:block}.cart-button>span:nth-child(2){display:none}
  .hero-stripes{width:38px;background:repeating-linear-gradient(90deg,#fff 0 10px,var(--red) 10px 20px)}.hero-grid{grid-template-columns:1fr;gap:42px;padding:60px 0 70px}.hero-copy{padding-left:18px}.hero-visual{max-width:680px;margin:auto}.photo-frame img{height:min(68vh,650px)}
  .product-grid{grid-template-columns:1fr 1fr}.product-card.info-card{grid-column:1/-1}.product-card.featured{transform:none}
  .myth-grid{grid-template-columns:1fr}.myth-photo{margin-left:0;height:520px}.myth-photo:after{background:linear-gradient(0deg,var(--black),transparent 40%)}.myth-copy{padding:0 0 70px}.prep-grid{grid-template-columns:1fr;gap:40px}.prep-collage{min-height:660px}.shipping-grid{grid-template-columns:1fr}.gallery-grid{grid-template-columns:1fr 1fr}.cta-card{grid-template-columns:auto 1fr}.cta-card .btn{grid-column:1/-1}.footer-grid{grid-template-columns:1fr 1fr}.footer-grid>p{grid-column:1/-1;grid-row:2}
}
@media(max-width:650px){
  .container{width:min(100% - 28px,1180px)}.topbar{font-size:9px;letter-spacing:.08em}.nav-wrap{height:70px}.brand img{width:50px;height:50px}.brand strong{font-size:21px}.main-nav{top:70px}.cart-button{min-width:44px;padding:0 10px}.cart-icon{font-size:16px}.hero{min-height:auto}.hero-grid{padding:46px 0 60px}.hero-copy{padding-left:10px}.hero h1{font-size:clamp(56px,18vw,84px)}.lead{font-size:15px}.hero-cta .btn{width:100%}.hero-badges{grid-template-columns:1fr}.photo-frame{box-shadow:10px 10px 0 var(--black);padding:9px}.photo-frame img{height:440px}.stamp{width:96px;height:96px;font-size:20px;right:-2px}.section{padding:72px 0}.section-heading h2{font-size:54px}.product-grid{grid-template-columns:1fr}.product-card.info-card{grid-column:auto}.product-bottom{align-items:center}.myth-photo{height:430px}.myth-copy h2{font-size:62px}.myth-lead{font-size:17px}.strike{font-size:21px}.prep-copy h2{font-size:57px}.prep-collage{min-height:500px}.collage-main{width:84%;height:77%}.collage-small{width:58%;height:42%}.gallery-grid{grid-template-columns:1fr;grid-auto-rows:340px}.gallery-grid figure.wide{grid-column:auto}.cta-card{grid-template-columns:1fr;text-align:center;padding:24px}.cta-card img{margin:auto}.cta-card .btn{grid-column:auto}.footer-grid{grid-template-columns:1fr;text-align:center}.footer-brand{justify-content:center}.footer-grid>p{grid-column:auto;grid-row:auto}.whatsapp-float{width:54px;height:54px;border-radius:50%;padding:0;justify-content:center}.whatsapp-float b{display:none}.form-grid{grid-template-columns:1fr}.full-field{grid-column:auto}.modal-card{padding:22px 18px}.modal-card h2{font-size:44px}.cart-header h2{font-size:43px}
}

/* Ajustes v2 para móvil y textos */
.hero-copy,.hero-visual{min-width:0}

@media(max-width:650px){
  .hero-stripes{width:24px;background:repeating-linear-gradient(90deg,#fff 0 7px,var(--red) 7px 14px)}
  .hero-grid{padding:40px 0 56px}
  .hero-copy{padding-left:4px;padding-right:2px}
  .hero h1{font-size:clamp(42px,13vw,60px);line-height:.94;max-width:100%;text-wrap:balance}
  .lead{font-size:15px;max-width:100%}
  .hero-badges{gap:8px}
  .hero-badges div{padding:12px 13px}
}